You're in.
Press play when you're ready.
Give it about an hour, and watch with one role in mind, the one that's been frustrating you most.
By the end you'll know how to define what it actually needs to produce. The link stays yours, so come back to it whenever you like.
Take the next step
Bring your hardest role.
Define it with Barry.
Watching the workshop is one thing. Applying it inside your own business, with your own people and your own pressures, is harder. A one-on-one call with Barry is where that work happens.
You bring the role that's giving you the most trouble, and the two of you turn it into a clear standard you can manage against.
What you'll do on the call:
01
Choose one role that isn't delivering the way you need.
02
Translate its duties into the outcomes your business is actually paying for.
03
Leave with a definition you can put to work the same week.
What you'll do on the call:
The role that’s been frustrating you?
Let’s Define it.
For owners, CEOs, and the leaders
who answer for performance,
in companies of 50 to 1,000 people.
One role that isn't delivering the way you need. That single role is enough to make the time worthwhile, and it gives the conversation something concrete to work on.
It's a working session focused on your situation, not a pitch. If it makes sense to keep going together afterward, Barry will walk you through the options, but the time is yours either way.
Start with the one that worries you most, usually the role closest to a customer, a number, or a deadline you can't afford to miss. Get that one defined, and the approach carries to the rest.